Location: Hybrid in Boston, MA, Washington, DC, or New York, NY
Pay Range: $168K-$222K | Bonus Eligible | Compensation depending on experience and location
Schedule: Full-time | Exempt | Monday-Friday
Overview
The Marketing Campaign Manager drives the strategy, execution, and optimization of high-impact marketing and business development campaigns across multiple channels for our client’s Clients & Markets team. The role ensures alignment with firmwide strategic goals, maximizes brand visibility, and delivers measurable ROI. Candidates must be comfortable handling complex campaigns, managing budgets, and creating industry-specific marketing content that elevates the firm’s reputation.
Required Qualifications
- Bachelor’s degree
- 8+ years of experience in legal, technology, management, or market analysis environments
- Proven track record in strategic marketing, campaign management, and business development
- Strong project management and multitasking capabilities
- Exceptional stakeholder management and client-facing skills
- Superior oral and written communication, including drafting, editing, and proofreading professional content
- Ability to deliver world-class service in a fast-paced environment
- Experience with Microsoft Suite, Foundation, InterAction, or similar platforms
- High level of discretion and ability to manage confidential matters
Key Responsibilities
- Lead strategic marketing campaigns targeting key clients and industries (AI, Financial Services, Life Sciences, Technology)
- Collaborate with firm leadership, Clients & Markets, Competitive Intelligence, and Digital teams to define objectives and target audiences
- Allocate budgets, establish timelines, and manage end-to-end campaign execution across digital, print, and interpersonal channels
- Oversee content creation, thought leadership integration, and client-focused outreach
- Ensure strict control of campaign spend and optimize resources for maximum impact
- Measure campaign performance using analytics, market insights, and audience engagement metrics
- Develop playbooks and best-practice guides for internal teams to support business development initiatives
- Partner with Pursuits and Pricing teams on RFP responses and account-specific strategies
- Drive continuous improvement, innovation, and adherence to industry standards
Apply Today
If you are a strategic marketing professional with proven experience in campaign management, business development, and client engagement, apply now to join this dynamic legal marketing team and make an immediate impact!
Founded in 1969, JOHNLEONARD, a woman-owned business, is the premier staffing choice in Boston and beyond. We provide Temporary/Contract, Direct Hire, Temp-to-Hire, and Payroll services as part of our comprehensive service offerings. JOHNLEONARD is an equal opportunity employer committed to representation, belonging, and accessibility in the workplace. All applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
